Passion … like magnets, it can attract or repel
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A.k.A. “what I learned about devrel from a Russian proverb”
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stupid people learn from their mistakes, Smart – from other people’s
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The only slide worth taking pic ture of × jfrog.com/shownotes × Slides × Video × Links × Ratings, comments, raffle
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🎩
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Curse of knowledge
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Curse of knowledge 60% 50% 40% 30% 20% 10% 0% Estimated correct guess Actually guessted correctly
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How not to suck part I: I know b etter Best solution for your product ever! Stop making eye contact Ask questions No, seriously! Lower their voice, stop engaging Acknowledge different scenarios [I just need to explain it better] Turn body away, try to go away Read body language
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stupid people learn from their mistakes, Smart – from other people’s
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How not to suck part II: I know b etter in more ways Interrogation Shut down Be truly curious Qualifying a lead? Act insecure Ask, but then listen Invading personal space Step back, try to go away Mirroring skills
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How not to suck part III: comp et ition suck One true solution Attack on fandom Acknowledge passion Being judgmental, dismissive Feels judged Acknowledge competitions Get into petty argument Turns defensive and bitter Leverage other people passion
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How not to suck: the happy pla ce Actively listen Positive reaction Acknowledge passion Respect boundaries and opinions Being heard Different, but equal Mirror the energy Spiral of excitement Funnel the excitement
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The journey to devrel wokenes s OK, tell me. You have that problem, let’s show you the solution. Here – you have this problem, let me show you the solution! If you encounter that problem, just know this solution might work.
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stupid people learn from their mistakes, Smart – from other people’s
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Thank you and twitter ads × @jbaruch × #DevRelCon × jfrog.com/shownotes
